Down: The Dating Software Bringing The Shame Out of Obtaining Down

TL;DR: Whether you’re looking for a secure location to day or an exclusive destination to connect, Down may be the no. 1 application to show to, particularly if you’re a female. With 2 million users and 50 per cent of matches meeting IRL, acquiring a romantic date or getting down has not been easier or more fun. 

Gender often is a taboo topic, particularly if you’re looking because of it. But online dating sites is normally in the same manner taboo.

Exactly how could you be expected to just come-out and say all you have to is actually a hookup without experiencing bad? You will do it through Down application.

Or exactly how are you presently supposed to start your self doing internet dating if you are not comfortable making use of atmosphere? Again, you do it through the Down software.

Down is among the most safe and confidential way to express what you want (acquire what you need) – no pity or fear!

How-to “Get Down” or “Get Date”

away from growing aggravation utilizing the matchmaking marketplace, Colin Hodge cofounded Down (previously called Bang with Friends) in January 2013 for individuals explicitly, and privately, state what they’re looking for without embarrassment.

Users, whose normal age brackets between 18 and 35, sign in through Facebook, and Down makes use of their friends, friends of friends as well as other contacts to produce fits.

For anything a bit more really serious, users can choose to “Get Date,” but if they demand something a lot more casual, they can choose “Get Down.'”

Keeping with the unknown theme, regardless a user picks, anyone on the other conclusion cannot view who they are until they even elect to get a romantic date or get down.

Unlike most dating sites, consumers don’t have to complete a lengthy profile with brilliant anecdotes, and involvement is completely secret unless the members opted for otherwise.

People also are given a Bangability rating, which Hodge mentioned is a “secret formula” based on how lots of people have seen all of them and just how so many people are interested in meeting for either a romantic date or even for acquiring down.

Down, you’ll find on iOS and Android, is also unveiling a element known as “weekly Picks,” where consumers obtain the 10 most readily useful matches during the day rather than needing to swipe through 100s, if not thousands, of men and women to get a match.

“it’s simply an easy way of popping to the application, investing 30 seconds after which happening together with your time – make fully sure you get that date set up for all the week and feel like it is not a formidable procedure, but it’s something that only fits in the existence,” Hodge said.

Not another sketchy hookup app

So just what keeps Down from being grouped with spammy hookup apps? Trustworthiness.

Down took the thing that was missing out on from the market (a dating site that isn’t scammy or coming across also perfect) and produced an easy method for those in order to connect in a way that they are aware is actually giving them what they need and never throwing away their unique time.

“we are so accustomed to prospects particular sugar-coating the dating scene,” Hodge stated. “We planned to give individuals a truthful way to relate genuinely to each other and make certain we’re not, honestly, bullshitting all of them,” he mentioned.

This honesty is also mirrored in Down’s user base.down3

In accordance with Hodge, the firm got the personal way of gaining grip, using person to person to distribute the headlines regarding the website, with resulted in a far more authentic item and customer base.

“that is kept the caliber of all of our website higher. Additionally, it is kept the percentage of men and women matched up and happening a date larger,” the guy stated.

Another enjoyable reality: it is mostly ladies who need to get down.

Hodge mentioned 75 % of females decide to get down when compared with 65 % of males, citing safety due to the fact explanation.

“Frankly it is a much safer atmosphere than simply fulfilling overall visitors,” he said. “we wish to provide women the opportunity to be the same part when you look at the courting procedure and experience the independence to select whatever objective they demand.”

a modern secret admirer

The response from people has become extremely grateful. Hodge mentioned individuals are thrilled to have a spot in which they’re able to state what they need free of judgment, and Down is actually pleased to give it for them.

“folks are carrying this out in any event traditional, therefore we should provide them with the technology to do it in an easier way,” he stated. “We realized, particularly for the younger generation, that there was a need to create matchmaking into the contemporary era making it a whole lot less complicated.”

Hodge promotes customers to anonymously invite pals they would like to get all the way down with through web site. And also you guessed it – the person you receive wont know it’s you until they subscribe.

“We want men and women to ask their friends in a key means through software, and I think that elevates every person’s odds of achievements,” the guy said. “It really is a modern-day secret admirer note possible send your pals via text.”